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Customer Stories

Big Savings, Bigger Impact at University of Rochester Medical Center

  • ~$200K

    annual cost savings

  • SSO

    integration with Epic MyChart

  • 100%

    elimination of CDs

Video customer story header featuring Stacie Barnard, Director, Enterprise Imaging Informatics and Integrated Clinical Systems at University of Rochester Medicine, shown beside the University of Rochester Medicine logo.

The Challenge

At the University of Rochester Medical Center (URMC), interoperability gaps across the different image exchange systems in its regional network created friction in how imaging reached patients and moved through transfers of care. As an Epic-first organization, URMC needed a solution that integrated easily with Epic and complemented its existing environment, with no change management. Automating direct patient access to imaging became the way to bridge those gaps and improve the patient experience.

Stacie Barnard Director of Integrated Clinical Systems

“Multiple systems in our area are on different image exchange platforms, and the interoperability between them is lacking. It’s helpful if we can get our patients directly engaged without having to rely on CDs.”

Portrait of Stacie Barnard

The Solution

PocketHealth now automates image release to patients, allowing URMC to eliminate CDs. It does so directly through Epic MyChart, giving patients one central place to go and driving traffic to the portal. Patients click their image link inside the portal and are redirected automatically, with no extra password or app to remember. PocketHealth’s AI-powered patient engagement tools then help patients understand their results in plain language, with prompts that surface key questions for their care team and next steps from their report.

Stacie Barnard Director of Integrated Clinical Systems

“I think the AI tools that PocketHealth has will help educate our patients. It’ll make them smarter patients, and that helps them drive more educated questions and educated conversations with their providers.”

Portrait of Stacie Barnard

The Results

  • ~$200K in estimated annual savings: Reflecting the full cost of CD burning, including equipment, toner, labels, labour and quality checks
  • 100% elimination of CDs: Replaced by secure digital image sharing for patients and referring physicians
  • Seamless MyChart integration: Patients access and share imaging directly through their existing portal, with no additional login required
  • More informed patients: AI-powered patient engagement tools help patients understand their reports and arrive at follow-up appointments with better questions for their care team

About PocketHealth

PocketHealth automates the operational complexity of healthcare: the manual, non-clinical work that surrounds every patient visit. For more than a decade, the company has automated this work from both the provider and patient sides, building a distinct understanding of how providers operate and how patients engage in their care. Its agentic operations platform extends that expertise across the enterprise, automating non-clinical workflows end-to-end while working inside existing systems and adapting to each site’s SOPs. The result for providers: improved capacity, financial performance and patient outcomes. PocketHealth is SOC 2 and HIPAA and PHIPA compliant, and trusted by 900+ health systems. Request a demo today.

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